THE BUSINESS COUCH

Estelle Carroll is the founder of BOSS Coaching, a global coaching company supporting salon owners to build profitable, high-performing salons through stronger leadership, communication, mindset, and business strategy.

With over 20 years of business experience, Estelle is an internationally recognised speaker, Business and Communication Coach known for her energetic, straight-talking approach to helping salon owners lead with confidence, improve team culture, strengthen client communication, and grow sustainable businesses without burnout.

Alongside Estelle is Laurent Macé, BOSS Mindset and Gallup Strengths Coach, who helps salon owners and teams unlock greater confidence, self-awareness, communication, and performance through mindset coaching and strengths-based development.

Together, they deliver coaching programs, live events, and team training designed to support the entire salon , because long-term success is built through strong leadership, aligned teams, and personal growth.

Anita Willson is the Founder of Beauti Industri Co, a specialist training and development consultancy focused on strengthening trainer and manager capability, improving service delivery, and designing training strategies that drive performance and authentic client experiences.

With over 20 years in beauty retail training and education across international markets, Anita partners with beauty brands, retailers, and service providers to build confident leaders and high performing teams.

Her behaviour first, practical approach supports trainers and managers to elevate how they train, coach, give feedback, and lead in fast paced, people driven environments aligned to the demands of each role. Through her focused presence and natural ability to identify potential and skill gaps, she enables leaders to step confidently into higher levels of performance.

Drawing on global experience and frontline commercial insight, she designs training and growth strategies aligned to the technical, service, and sales expectations of the beauty industry, helping businesses translate goals into consistent frontline behaviours.

Through Beauti Industri Co, her purpose is to stand behind beauty industry leaders as a trusted partner, dedicated to raising standards and transforming trainers and managers into high impact people performance leaders.

Jodie Fielden and Adrienne Varga are the powerhouse duo behind FOCUS. Adri and Jodie are dedicated to helping skin, spa, and beauty clinic owners increase profitability—without the constant need to find new clients.

With formal qualifications in Coaching, Business Planning, Promoting and Marketing and a combined background in business management, asset management and financial industry, human behaviour, and real-world salon ownership, Jodie and Adri understand the challenges beauty business owners face on the front lines and behind the scenes. 

They’ve walked the same path—and now, they teach others how to leverage what they already have to create consistent cash flow, boost pricing confidence, and build a beauty business that works for them (not the other way around).

What FOCUS Does

FOCUS helps skin, spa, and beauty clinic owners:

• Generate more income per client
• Implement their strategic fair pricing method.
• Optimise key business metrics so you know where your money’s hiding in the business
• Systemise promotions that attract loyal, high-value clients (NOT bargain hunters).
• Build strong teams and lead with clarity and confidence.
• Stop the burnout cycle and start creating sustainable, scalable growth.

And the best part? They can helps beauty businesses increase their revenue by **up to 40%**—without working harder or adding more clients.

The FOCUS Promise
It’s simple:
More income, more impact—without chasing more clients.
If you’re ready to stop guessing and start growing, come have a chat with Jodie and Adri at the Business Couch.
They’ll show you how your spa, skin clinic or salon can become everything you’ve ever dreamed—profitably.