Step into the world of Beauty Expo Australia - where artistry meets innovation and the beauty industry comes to life. As Australia’s leading gathering for beauty professionals, Beauty Expo Australia is a celebration of cutting-edge trends, premium brands, and the people shaping the future of beauty.

Discover the newest skincare, K-Beauty, aesthetics, makeup, grooming and wellness innovations, experience live demonstrations from industry icons, and immerse yourself in hands-on education designed to elevate your craft. From salon owners and clinic operators to emerging artists and entrepreneurs, Beauty Expo Australia is where connections are made, skills are refined, and businesses are inspired to grow.

We can't wait to welcome you.

Attending the event is customisable to suit your needs. Choose from:

• 2 Day Expo Pass
• 1 Day Conference & Expo Pass
• 2 Day Conference & Expo Pass 

Visitor registration opens in May.
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2026 Show Dates and Times
Saturday August 15    9.00am - 5.00pm
Sunday August 16   9.00am - 5.00pm 
ICC Sydney, Darling Harbour.

As Australia’s largest professional beauty event, Beauty Expo Australia gives you direct access to thousands of salon owners, clinicians, retailers and decision-makers actively seeking the latest products, treatments, education and innovations.

Stand out on the show floor, launch new ranges, generate high-quality leads and build meaningful industry relationships - all in one place over two impactful days. With powerful exhibitor tools like lead-scanning tech, business matchmaking and an interactive online directory, you’ll amplify your brand’s reach long after the event ends.

Beauty Expo Australia is where beauty professionals come to explore the latest products, watch live demonstrations, and gain expert insights to grow their skills and their business.

Whether you’re looking to source new suppliers, stay ahead of emerging trends, or connect with like-minded professionals, a visit to Beauty Expo Australia delivers inspiration, practical knowledge, and valuable industry connections you can take straight back to your business.